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Showing posts with the label internet

“You’ll be damned if you do, and damned if you don’t”

F.O.C.U.S. is an acronym for: Follow One Course Until Successful This is brilliant! in the digital world there are many  shiny objects  that distract us – the next free traffic method, or how to make Facebook ads work, or how YouTube is where it’s at, or this, or that. It is so easy to become distracted. I was too, before starting  the programme I am now following  – like a religion! With 4 different To Do lists, for all my different initiatives, I kept telling myself I was organised and could do them all. You know what? I’m not superman! There, I’ve said it! I’m normal, average, probably fairly similar to you. I’ve made lots of mistakes, learnt from most of them. I have also had some successes, some big, some not so. I have my share of friends, and I’ve lost some too. And the thing is, now I am on this one course, one path, going in one direction I know what it truly means to focus. That is why I know I will succeed. In our efforts to succeed, the more we focus, the more likely we are...

What has this awful Virus done to your customers?

2021 has begun and the way we do business has changed completely. Face to face meetings and visiting shops are on hold again. So where are the customers now?  They are on their mobiles, tablets and laptops searching for information about what they want and need... 64% of online sales are from a mobile device! If you want to succeed or even survive you have to move to where your customers are, and that is online. Even after the virus has run its course, your customers will continue to source their purchases online and from their mobile devices. No businesses will survive in 2021 without a great online presence...  "That is Good Enough" and you will not survive this massive change in consumer purchasing trends...  Now that they are used to online purchasing, that is where they will stay! online shopping